Search visibility & paid advertising

SEO and paid advertising—with separate scopes.

Improve the relevance and usability of important search pages, or plan Google and Meta paid campaigns. Organic SEO and paid advertising have different work, costs, and timelines.

On-page SEO

For businesses that need clearer search-focused pages and a better relationship between services, keywords, and content.

Map relevant search terms to agreed pages
Review page titles, headings, content, and internal links
Provide or implement agreed on-page recommendations

Search rankings, traffic, and lead volume depend on many factors and cannot be guaranteed.

Discuss on-page SEO

Google Ads

For businesses ready to reach a defined audience through paid search and willing to fund an advertising budget paid to Google.

Discuss campaign structure, audience, and landing pages
Agree on campaign setup or management responsibilities
Review available tracking and reporting before launch

Ad spend is separate from service fees. Clicks, leads, sales, and return on ad spend are not guaranteed.

Discuss Google Ads

Meta Ads

For businesses considering paid campaigns on Meta platforms such as Facebook and Instagram.

Discuss audience, campaign objectives, and available creative assets
Agree on setup or management responsibilities
Review landing pages and available tracking before launch

Ad spend is separate from service fees. Reach, clicks, leads, sales, and return on ad spend are not guaranteed.

Discuss Meta Ads

What makes a useful first conversation

Your offer and market

Describe what you sell, who you serve, where you operate, and which pages or services matter most.

Your current setup

Share your website, existing analytics or ad accounts, landing pages, and any prior campaign or SEO work.

Your budget and goals

For Google Ads, separate the media budget from setup or management fees. Agree how success will be measured before launch.

Need SEO, Google Ads, or Meta Ads support?

Tell me whether you need organic on-page SEO, Google Ads, Meta Ads, or a combination, and what business outcome you are aiming for.

Discuss marketing support View campaign examples